Frequently Asked Questions

Optimisation for Bing brings its own issues. Here are a few of the more common questions we get asked

Q: Can I optimise for Google and Bing at the same time?
A: Both sites look for excellent relevant content and quality third party links. We have plenty of clients that get similar rankings for the same keywords on both sites (including No1). However, the algorithms for both search engines are different, so it can prove very difficult to fully optimise a specific page for both search engines at the same time

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Q: Will the Microsoft / Yahoo link mean that optimising for Yahoo and Bing is identical?
A: We will have to wait and see what the long term implications of this union are.

Q: What are the most important factors in Bing optimisation?
A: This will probably vary over time but right now (apart from good relevant content and quality links) we would go for page title, domain name and H1 tags as the three most important factors

Q: Bing is refusing to recognise my new site, what can I do?
A: In a nutshell... register the site with Bing, create an XML site-map and upload it through Bing webmaster tools, build quality links and finally pray to the great god Bill.

Q: Are there amy real differences between Bing and MSN Live?
A: Yes, they've ramped up the algorithms and put more focus on link quality

 

Getting to the top of Bing means finding the differences between Bing & Google